Our Interactive spaces or Customer experience centers (CXC) bring the best digital experiences to physical engagement and have helped brands engage new audiences in the launch of products and services, build new business partnerships to expand their offer and demonstrate their position as a leader within their industry.
Using interactive space and digital design, we create engaging, immersive experiences for our clients to tell a bold statement about their products, services and brand. Combining our creative and technical expertise, we deliver solutions for clients ranging from large-scale, interactive screens and physical environments to more intimate, interactive tables and smaller displays to bring products to life.
visitors to connect with and learn about its business offer.
into an immersive and inspiring space that created a destination for employees and visitors that was demonstrative of their brand and product.
We therefore get involved at almost every stage of the customer journey as we help our clients develop their Customer Experience and sales programmes to better identify customers and listen and adapt to their changing needs. And in doing so, we see a recurring pattern where these customer journeys most commonly break down. A disconnect is appearing between digital and physical ‘selling’ as brands struggle to deliver on the realities of their CX promise on the front line.
This desire for simplicity also dictated the technological solutions we favoured. It was important to create playful interfaces that were memorable and unique, without this being a barrier to use. We transformed the varied content; the company background, their key business themes, the case study examples and the technically heavy product offers, into succinct compelling stories.
Working within an existing spatial design scheme, we delivered numerous interactive zones where these stories were brought to life. The five zones employ a CMS for targeted messaging and ready updating, highly custom gestural interfaces and multiple user touch-screen technology, hours of bespoke animations, and a flexible tablet-led system for hosted presentations.